In 2006, Seth Godin wrote an article that highlighted the 5 purposes of a landing page, and they’re still true today: Get a visitor to click (to go to another page, on your site or someone else’s). Get a visitor to buy. Get a visitor to give permission for you to follow up (by email, [...]
About Ricardo Bueno
I'm a professional speaker and currently the VP of Real Estate Solutions for Copyblogger Media where I manage our AgentPress brand. Get more from me on Twitter and Google+.
Using Time-Lapse Videos To Promote Your Community
I was on a marketing panel earlier this week called Real Estate Goes Digital. During our session, we talked briefly about video marketing in real estate and how there’s an opportunity for doing some really great marketing with video. That got me thinking… Who’s doing video right? And what sort of content should you be [...]
10 Ways To Develop Fresh Content Ideas for Your Real Estate Blog
You already know that you need to continuously create great content in order to rank well in search engines. But some days you just don’t feel like writing or you simply don’t know what to write about. If today’s one of those days, don’t worry, I got you covered… Here’s 10 ideas to help you [...]
3 Questions To Ask Yourself When Choosing a WordPress Theme
Real estate agents always ask me what WordPress theme I recommend. But choosing the right theme is a lot more than just picking something that looks nice. Choosing the right theme for your business blog is going to set the tone for your business online moving forward. That said, here’s a few critical questions to ask yourself [...]
17+ Must-Read Tips and Tutorials for Improving Your SEO SKills
The foundational element of a successful real estate website (or really, any small business website) is information-rich content that ranks well in search engines. To create such content and develop a website that’s SEO-friendly and gets properly indexed in search results you’ll need to: Understand how to perform proper keyword research. Understand on-page SEO factors so [...]
Subscription Drive: Online Marketing Advice for Real Estate
Yesterday, Google announced that they’re going to retire Google Reader. While I’m sure that many will find a Google Reader alternative, I wanted to take a moment to invite you to subscribe to this blog via email. Here’s what you can expect: A copy of my ebook – Real Estate Blog Blazers – a 53 [...]
Your Website Clutter Is Killing Your Customers
Ever come across a website that just has too much going on so you rush to hit the “back” button and click away? Your customers may be reacting the very same way when they come across your website. Sometimes, in an effort to build a highly effective, lead generating website, we do too much. We [...]
