A great way to generate a higher number of real estate leads is by making it easier for site visitors to contact you. Sure, you have your number and email available, and you even have a contact form available on your “contact us” page. But what if you strategically placed a contact form in other [...]
5 Ways To Keep Your Blog Content Fresh
Most people start their new real estate or small business blog with a healthy does of enthusiasm. They start of posting daily. Then, it turns into once or twice a week. And then, before you know it, it’s been a whole month since you’ve written anything new. Now, some people will tell you “you should [...]
The Smart Content Marketer’s Guide To Understanding Responsive Design
Responsive web design basically means that your site adapts to fit whatever screen it’s on whether it’s tablet, your mobile phone or a desktop. Regardless of device, site visitors can access your site easily and see all of the content that you have to offer. But why should you care about mobile responsive design? How [...]
How To Capture Blog Post Ideas Faster Using Evernote
You know that a well executed content strategy is the solid foundation of any online business. Every day, you use your WordPress editor as a valuable tool to engage and attract new prospects — one blog post at a time. But what do you do when you run out of things to write about? How [...]
How To Use Drip Email To Engage and Convert More Real Estate Leads
I talk to real estate agents about their websites and IDX just about every day. I’ve reviewed hundreds of sites and if there’s one piece of advice I could give to most agents to improve the effectiveness of their real estate blog as a lead generation tool, it would be this… Build an email list! [...]
5 Harsh Realities of Content Marketing for Real Estate
Content marketing is the art of creating and sharing valuable content that attracts and converts prospects into customers. In real estate, that means creating and sharing valuable content about the local community, the state of the local market, and the latest listings for sale. And doing so consistently so that in the process, you establish [...]
How To Build A High Ranking Authority Real Estate Website
Most real estate agents that I speak to who want to start a blog often fall into the trap of thinking two things: That an indexable IDX alone is going to get their website to rank on page 1 of Google quickly. And, That the more keywords they focus on, the quicker they’ll rank for [...]
