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7 Strategies To Generating More Leads In the Next 30 Days

Leads are the life-blood of any business. Especially in sales. I got started in the real estate industry as a loan officer just before the big sub-prime mortgage collapse. When you’re first getting started, you’re taught to start by marketing to you sphere of influence. In other words, who do you know that’s looking to […]

Always Keep Testing

I’m currently reading Behind the Cloud: The Untold Story of How Went from Idea to Billion-Dollar Company and Revolutionized the Industry. It’s really a great read with some valuable insights, like this one: Keep in mind that the landscape is always changing; you must always examine what’s working, evolve your ideas, and change the […]

Overcoming the Biggest Seller Objection In Real Estate

Every home owner out there today has a preconceived notion of what their home home is worth. And where are they getting it from? That’s right … from Zillow.  In Cloud CMA we import data from a variety of different sources: Yelp – we show restaurants with 4 and 5 start reviews by proximity to the listing […]


Every year I speak at hundred of offices, associates, and YPN events. I've also been a featured speaker at the California Association of REALTORS four years and counting.

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