How To Stand Out

Sometimes we underestimate how much of an impact the smallest of gestures (or actions) can have on someone. Like the waiter who refills your glass without you having to ask for a refill. The person who holds the elevator open for you as you run to catch it. The follow up email you get one week after your purchase just to ask how things are going. Or the random handwritten notecard you get from someone you met a conference just to say “hi” and “thanks” for the pleasant conversation.

How To Stand Out

This isn’t a long list. But taking the time and making the effort to live up to each one will make a huge impact in your personal and professional life.

  1. Care more (about people and about doing your best work because anything less than your best isn’t good enough).
  2. Be helpful (especially when people least expect it).
  3. Go out of your way to do more of #2.
  4. Show up and do the work.
  5. Always give #4 100% effort.
  6. Apologize when you mess up but don’t make excuses (and remember #5).
  7. Take pride in your work (people will notice).

Photo Credit: OiMax

Ricardo Bueno

Ricardo Bueno is the Chief Experience Officer at Good Events Co., where he helps real estate brands produce & create unforgettable events that move the needle. He also serves as a Brand Ambassador for Real Geeks and Cross Country Mortgage, collaborating on marketing, content, and live experiences for high-performing agents and teams.

Previously, he created and led FUBCON, the “Super Bowl” of real estate conferences and one of the most talked-about conferences in the real estate industry.

Whether he’s building brands, producing events, or teaching agents how to convert leads into closings, Ricardo brings the energy, strategy, and execution to help pros stand out in a crowded market.


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