Sometimes we over-whelm ourselves by setting unrealistic goals. For example, saying “I want 1,000 subscribers in one week” is a tad bit unrealistic. So is expecting 50 – 100 comments on your next post when you’ve only written a total of (3) three posts on your brand new site. Or expecting the leads to pour in just because you have a new blog that you started a month ago.
Getting people there is half the battle, keeping their attention and being compelling enough to convince them to contact you over anyone else is the other half.
What happens when we set these unrealistic goals/expectations for ourselves is that we get nowhere. Instead of focusing on and being proud of our first comment, we focus instead on the fact that we’re miles away from our goal(s) and it feels like we’re getting nowhere. Ever feel that way?
You need to focus on building momentum. This happens through little victories. By setting better goals. Ones that you can measure and achieve. Build some momentum and then keep going. Instead of trying to hit 1,000 subscribers in one week, try 10 or 20 – 50 in one month. Work on building an audience and then, reward your audience by acknowledging them for participating. Make it about them, not about you. Once you’ve earned their attention and you have them engaging with you on your site, if you’re still not getting leads, focus on building better Calls To Action.
Success doesn’t happen over-night. Results don’t pour in over-night. What you need to do in order to keep focused and build some momentum to drive yourself forward, is set smaller more achievable goals, and revel in those little victories. Accept that it’s going to take time and keep moving forward.
How do you do it? How do you break down your goals and objectives?
PHOTO CREDIT: NomadicLass