How To Spike Your Repeat & Referral Business Using Homebot

Every home owner out there today has a preconceived notion of what their home is worth. Where are they getting from?

That’s right … Zillow!

What Homebot strives to do is to put home values back to work for you – instead of against you – by sending a monthly home equity update to your past clients and homeowners that you meet at open houses.

Monthly Home Equity Update

One of the questions I’d get asked most frequently at Cloud CMA was, “can I send an automatic CMA to someone once a month.”

With Homebot, you can send a monthly home value directly to all of your past clients as well as any lookie-loo leads that you meet at an open house.

The people in your database can click on that “Want to verify this?” button and it’ll instantly trigger a CMA request to you, their agent.

How Much House Can You Afford?

Most people are curious about their home’s value because they’re contemplating either buying an investment property or trading up. In addition to sending a regular home equity update, Homebot will show them how much house they can afford:

When someone requests “more details” that goes to both you and your lender co-sponsor.

How Much Money Can You Save?

The next way Homebot turns knowledge into opportunity is by keeping you top-of-mind and positioning you as the home value expert by showing your clients how much they can save if they refinanced or if they simply made more payments towards the principal balance of their loan every month.

It’s a great tool that empowers homeowners with value information in a dynamic way while keeping you top of mind!

Join us Wednesday, January 16, 2019 for a free lunch and learn!

Join us next Wednesday, January 16, 2019 from 11:00am – 12:00pm at Lighthouse Escrow in Irvine:

Save Your Seat

CEO and Co-Founder of Homebot, Ernie Graham, will take you through how you can maximize your listings and referrals using Homebot.

Discover how you can use Homebot to:

  • Avoid Getting Zillow’d! Homebot delivers more listings with existing clients and prospects using Home Values and CMA requests. All CMA requests go directly to you.
  • Retain More Clients-For-Life. Homebot positions you as a home wealth advisor and go-to professional.
  • Get More Open House Leads. Homebot transforms open house lookie-loo neighbors into prospects.
  • Gain More Referrals from Clients and Prospects. When Homebot is shared by your existinig or prospective clients with friends, family and their social networks, referrals will be sent to you.
  • Homebot for Buyers. Attract renters, investors, and brand new leads with our buyers version of Homebot.

Ricardo Bueno

Ricardo Bueno is the Chief Experience Officer at Good Events Co., where he helps real estate brands produce & create unforgettable events that move the needle. He also serves as a Brand Ambassador for Real Geeks and Cross Country Mortgage, collaborating on marketing, content, and live experiences for high-performing agents and teams.

Previously, he created and led FUBCON, the “Super Bowl” of real estate conferences and one of the most talked-about conferences in the real estate industry.

Whether he’s building brands, producing events, or teaching agents how to convert leads into closings, Ricardo brings the energy, strategy, and execution to help pros stand out in a crowded market.


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