Don’t Give Up (You’re On the Right Track)

It’s easy to get discouraged when you launch a website and nothing happens.

Why aren’t people showing up? How long before they do?

What am I doing wrong?

These are all questions that are probably racing through your mind.

If your blog is a part of your business – a part of your marketing – then there’s that added pressure to perform and generate results sooner rather than later.

Here’s a fresh reminder from Des Traynor, an app developer, to not worry and to just focus on doing the work. In his post, he’s talking about web apps, but I think the advice is directly applicable to your things like your real estate blog or your membership site.

If you build it, congratulations, but don’t expect too much. If you build it, market it, support it, monitor its publicity, and keep improving it, then they will come, slowly, in fives and tens. Each new subscription is proof that you’re getting somewhere. The trick is ensuring constant growth, and that takes hard work…

It’s not cool to start a business and quit it only six months later because it’s too much hard work and you’re not a millionaire already…

Success requires not only the diligence to work hard and ensure slow growth, but also the patience to tolerate it when you’re surrounded by a world offering get rich quick schemes. – Des Traynor

Yeah, it’s going to take time and sometime’s it’s frustrating. But keep working at it, keep writing, keep measuring, and keep improving.

Stop stressing, and just remember, with every new post you write, every email you capture….you’re on the right track.

 

Ricardo Bueno

Ricardo Bueno is the Chief Experience Officer at Good Events Co., where he helps real estate brands produce & create unforgettable events that move the needle. He also serves as a Brand Ambassador for Real Geeks and Cross Country Mortgage, collaborating on marketing, content, and live experiences for high-performing agents and teams.

Previously, he created and led FUBCON, the “Super Bowl” of real estate conferences and one of the most talked-about conferences in the real estate industry.

Whether he’s building brands, producing events, or teaching agents how to convert leads into closings, Ricardo brings the energy, strategy, and execution to help pros stand out in a crowded market.


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