Should you keep your goals to yourself?

Generally speaking, if you have a goal that you are struggling and trying to achieve, you should share it publicly. This helps hold you accountable. Or at least that’s the general rationale right? You’ve declared your goals to the world, now we all watch as you take the stage and hustle your face off towards accomplishing it. We push you and motivate you until you get there and declare victory!

Well, Derek Sivers argues it a bit differently in this Ted Talk (run time 3:46): (I love Ted Talks remember)

Derek argues that sharing your goals publicly makes them less likely to happen. Why? It’s all psychological… You get the satisfaction of having accomplished the goal without having to put in the actual work. Basically, talking becomes a substitute for doing.

This of course makes me think about the New Year and all of the resolutions we make (to do this or do that). I’ve failed to accomplish some of the goals I’ve declared earlier this year. Could this be the reason why?

What do you think? What are some of your goals for what’s left of 2010 and moving into 2011? Or are you going to keep those to yourself 😉

Ricardo Bueno

Ricardo Bueno is the Chief Experience Officer at Good Events Co., where he helps real estate brands produce & create unforgettable events that move the needle. He also serves as a Brand Ambassador for Real Geeks and Cross Country Mortgage, collaborating on marketing, content, and live experiences for high-performing agents and teams.

Previously, he created and led FUBCON, the “Super Bowl” of real estate conferences and one of the most talked-about conferences in the real estate industry.

Whether he’s building brands, producing events, or teaching agents how to convert leads into closings, Ricardo brings the energy, strategy, and execution to help pros stand out in a crowded market.


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