What would you change on this site?

February 28, 2011

What would you change on this site?

The following is a wireframe I put together based on a recent Real Estate Agent website I was looking at. To be specific, this is the Search Page using dsSearchAgent, our mapping IDX solution (Disclosure: I work for Diverse Solutions). Also, I used gomockingbird to create the wireframe (it’s a neat service).

I’m not a fan of the layout and I have my own ideas on what I would change but I’d like to get your thoughts on the layout of this page…

Do you think it’s effective?
What do you like about it?
What don’t you like about it?
What would you change?

Hopefully, in going through and critiquing the example above you’ll get some ideas on how to improve the search experience on your own site. Think about what you’re trying to provide your site visitors with and how easy it is for them to get access to what they’re looking for. What “Action” do you want them to take? And is that obvious when they land on your webpage?

Ricardo Bueno

Author

Ricardo Bueno is the Chief Experience Officer at Good Events Co., where he helps real estate brands produce & create unforgettable events that move the needle. He also serves as a Brand Ambassador for Real Geeks and Cross Country Mortgage, collaborating on marketing, content, and live experiences for high-performing agents and teams.

Previously, he created and led FUBCON, the “Super Bowl” of real estate conferences and one of the most talked-about conferences in the real estate industry.

Whether he’s building brands, producing events, or teaching agents how to convert leads into closings, Ricardo brings the energy, strategy, and execution to help pros stand out in a crowded market.