There’s always someone around the web trying to sell you something. But without any back-story… No digital footprint… Good luck. People don’t know who you are and they won’t relate or have any interest in going further.
Your job for winning new business is to get people to know, like, and trust you. So start by asking yourself a couple of questions:
How are you communicating your story? (Blog, video)
Are you connecting with clients on-line? (Facebook, LinkedIn)
Who’s your target audience? And how are you connecting with them both on-line and off-line?
Can people find you on-line easily? If not, how can you do that better?
Ricardo Bueno
Author
Ricardo Bueno is the Chief Experience Officer at Good Events Co., where he helps real estate brands produce & create unforgettable events that move the needle. He also serves as a Brand Ambassador for Real Geeks and Cross Country Mortgage, collaborating on marketing, content, and live experiences for high-performing agents and teams.
Previously, he created and led FUBCON, the “Super Bowl” of real estate conferences and one of the most talked-about conferences in the real estate industry.
Whether he’s building brands, producing events, or teaching agents how to convert leads into closings, Ricardo brings the energy, strategy, and execution to help pros stand out in a crowded market.
